| Burnett, K: Relationship Fundraising |
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Internationally acclaimed fundraising consultant Ken Burnett has completely revised and updated his classic book "Relationship Fundraising" to offer fundraising professionals an invaluable resource for learning the techniques of effective communication with donors in the twenty-first century. Filled with illustrative case histories, donor profiles, and more than two hundred action points, this groundbreaking book shows fundraisers how to Implement creative approaches to relationship-building fundraisingAvoid common fundraising errors and pitfallsApply the vital ingredients for fundraising successBuild good relationships through marketingAchieve a greater understanding of their donorsCommunicate effectively with donors--using direct mail, the press, television, the telephone, face-to-face contact, and more.Prepare for the challenges of twenty-first century fundraising
Kategorie: Books
Hersteller: John Wiley & Sons Inc
78,90 CHF
Lieferzeit: 1-2 Werktagen |
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